When I graduated from La Roche College with a B.S. in Advertising Design, I set out to be the best designer in the world and spent my career immersed in the world of advertising and marketing, creating original ideas for some of the world’s largest brands to some of the world’s smallest brands, fighting the disease of mediocrity.
In 2001, that singular approach opened many new doors, including one to my own ad agency, built on a simple mantra: “Every brand has a soul. But not every agency has the heart to find it. We do.”
Likewise, I believe every story should possess a soul and in this case the untold story of DAY ONE: Birth is a death sentence, released in early 2019, an intense fiction thriller and the first of a three-part series about Kachada Toscano, the protagonist, who has the heart and courage to expose his without any remorse. The unlikely tale of two parallel universes—where the chilling ancestral traditions of the Comanche Tribe and the ruthless code of the Sicilian Mafia—mysteriously intersect, an unimaginable journey that may leave you with many a restless night.
My background in advertising has exposed me to a collection of unique experiences that have informed my latest novel, the lighthearted urban fantasy Tale of Bronco & The Wizard. A fantastical tale about the inseparable bond of friendship, the love of football, and a secret cult of nefarious wizards, warlocks, and witches that will change everything you thought you knew about the game of football and leave you to wonder.